How Do We Talk About Limits To Growth?

One of my favourite pieces of radio programming, Woman’s Hour, hosted a discussion on limits to growth, and our complicated relationship with stuff. Julie Hill did her best to avoid the usual ‘guilt and going-backwards’ narrative, but failed to come up with a compelling story about a future where we live within the healthy systemic limits of planet Earth.

Perhaps she could have focused more on collaborative consumption – a nice label to describe co-ownership and sharing. Perhaps this kind of message will cut through where our previous environmental angle hasn’t? Note how it calls forth some of the right frames too – Common Cause would be happy.

h/t Adam Groves