The End Of Polio
September 19, 2011 § Leave a comment
What I love about this video:
- We are taken on a journey with Piper – her discoveries are ours too. When she realises that the missing piece is her own campaigning, we realise that too.
- A track record of success – we have made progress, there are visible signs of it – we can do it again.
- Although we learn about key figures, there is constantly a place for ‘normal people like me’ – in the fundraising, the active supporting of the work.
Ultimately, this video is a clear story, with all the twists and turns a good story needs. Great work!